Samsung Galaxy S7 – Fashion Week

Gruppo Peroni Eventi was responsible for setting up the 360-degree show window dedicated to the new Samsung Galaxy S7 and planning the exclusive opening party in occasion of the inauguration of Scott Schuman’s exhibition.

On the occasion of the fashion week in Milan, Samsung is an exceptional partner in the project La Passeggiata, an imaginary journey created by Scott Schuman and his TheSartorialist.com presented at the Associazione Montenapoleone.

L’esposizione ha fatto vivere un racconto emozionante tra moda e innovazione lungo le vetrine di MonteNapoleone e ha portato le potenzialità del nuovo Samsung Galaxy S7 all’interno della street photography. A Gruppo Peroni Eventi l’incarico di ideare il concept creativo ed allestitivo dell’esposizione del Galaxy S7 su via Montenapoleone: una teca di cristallo progettata per Samsung, posizionata su Via Montenapoleone, all’interno della quale i visitatori sono stati accolti per far vivere l’esperienza di prodotto.

A design carefully planned in all its details and realized with high-quality materials, with elegant and simple lines perfect for emphasizing the design of the new Galaxy S7. The exhibition cabinet remained for the whole week to underline Samsung’s partnership in the exhibition of the famous photographer presented by the Associazione Montenapoleone.

Gruppo Peroni Eventi was furthermore responsible for the exclusive opening party on 24 February that took place inside the VIP Lounge on Via Montenapoleone, hosted by the Associazione Montenapoleone in partnership with Samsung. During the evening, the guests, welcomed by Eventually’s expert staff, could admire the new Samsung technology and live the 360 experience with the Samsung Galaxy S7 and the Gear VR.